"Interviews with Executives of Encryption Concept Stocks" RWA Reshaping Asset Logic: Coolpad Group CFO Felix Detailed Explanation of Diversification Strategy in the Web3 Era

Article Author: 0x9999in1 Source: MetaEra The Web3 strategies and layouts of publicly listed companies have become a hot topic of increasing public interest. Against this backdrop, MetaEra officially launches the "Crypto Concept Stock Executive Interview" series. We will engage in conversations with those corporate leaders who dare to take the lead in the wave of digital transformation, exploring their strategic layouts, business innovations, and financial innovations through the first-person perspective of decision-makers, providing forward-looking insights for industry participants.

The guest of this interview is Felix, CFO and Executive Director of Coolpad Group. Coolpad Group (2369.HK), as a technology company deeply engaged in the mobile communications field, focuses on mobile phone manufacturing and operating system development as its core business. In July 2025, Coolpad Group announced the establishment of the RWA division, officially entering the RWA field, marking the company's transformation from a traditional hardware manufacturer to a comprehensive technology service enterprise. This article delves into how Coolpad Group revitalizes its existing assets and embraces Web3 through its RWA strategy, and explores its new strategic positioning in the digital economy era based on Felix's insights. Strategic Transformation: Promoting Asset Value Release From an external perspective, Coolpad Group established the RWA Division in July 2025, directly led by Chairman of the Board and CEO Chen Jiajun. This event marks Coolpad Group's strategic transformation towards the Web3 field. Felix shared, "Coolpad Group's entry into the RWA field at this time is a strategic decision made after careful consideration by the company, closely linked to our market observations, policy responses, and long-term development goals." He pointed out that since the second half of 2023, Coolpad Group has actively explored business opportunities related to Web3 and increased its investment in the digital currency field in 2024, including purchasing dedicated server equipment for cryptocurrency business and investing in related listed securities. The establishment of the RWA Division is a strategic deepening based on previous explorations. The core driver of this transformation lies in the fact that the company's asset value has not been fully reflected in the capital market. Felix stated: "As of December 31, 2024, the value of the Group's investment properties is approximately HKD 3.151 billion, but the Group's market value has long been below the net asset book value. We believe that providing a more objective fair value measurement for assets through RWA is an effective way to promote the release of asset value." The "Digital Asset Development Policy Declaration 2.0" released by the Hong Kong Special Administrative Region government provides clear guidance for RWA innovation. Felix emphasized: "We are aligning with this trend and aiming to explore business within a legally compliant framework." This strategy is highly consistent with the company's long-term goals of promoting a diversified ecosystem transformation, adhering to technological innovation and market demand orientation, utilizing blockchain technology to activate existing assets and create new value, marking an important step in seeking new growth engines. Strategic Execution: Focus on the Feasibility of Core Assets RWA Coolpad Group adopts the strategy of "solid foundation and innovative spirit," focusing on the asset tokenization of the Coolpad Building in Nanshan, Shenzhen and the Songshan Lake Technology Eco-park in Dongguan, balancing the allocation of traditional business and Web3 innovative resources. Felix shared: "In terms of mobile phone business, we maintain stable growth by cooperating with operators and expanding domestic and international markets. On the other hand, we will tilt incremental resources and strategic focus towards high-potential innovative businesses." The establishment of the RWA division personally led by Chen Jiajun indicates the highest level of resource investment. The company plans to continue investing in Web3 infrastructure in 2025, demonstrating its commitment to capital allocation. Felix emphasized: "In promoting innovative businesses such as RWA, the company will strictly adhere to regulatory policies in relevant regions such as Hong Kong. The top priority is to ensure compliance and manageable risks, with the entry point being to pilot using our high-quality assets, specifically using the two core properties in Shenzhen and/or Dongguan as the starting point for RWA exploration, which is a pragmatic strategy." When asked about how the tokenization of these projects will be implemented, Felix introduced: "Coolpad Group is collaborating with professional consultants and partners to conduct feasibility studies on RWA around the 5A office buildings in Nanshan Science and Technology Park, Shenzhen, and the asset rights in the Songshan Lake Science and Technology Park in Dongguan. The preliminary exploration focuses on how to effectively convert the value of core assets, assess the adaptability of technical solutions, and design a reasonable ownership and legal compliance framework." The first batch of targets includes the 5A office buildings in Nanshan Science and Technology Park in Shenzhen and the technology park adjacent to Huawei's base in Songshan Lake, which is included in the planning of the Greater Bay Area Science City. In the face of challenges related to compliance and market acceptance, Felix stated: "The company will make the legal compliance framework one of the core research topics, actively collaborate with various professional institutions, and plans to hire professional legal advisors and technical teams to design transaction structures and mechanisms that ensure the legality of the processes, in compliance with the laws and regulations of relevant jurisdictions." He added: "The company recognizes that transparency and value support are key to enhancing market acceptance." With the support of Hong Kong's "Digital Asset Development Policy Declaration 2.0" and Hong Kong's mature legal system and regulatory framework as a global Web3 hub, Coolpad Group has a greater advantage in connecting with international capital and attracting global investors' trust. Hong Kong's open regulatory stance also provides rich ecological resources and cooperation opportunities. Diversification and Synergy: Patent Technology Empowering RWA Layout While promoting asset tokenization, Coolpad Group is also empowering its RWA layout through patented technology, further deepening its diversification strategy. Felix shared, "In recent years, Coolpad Group has expanded from a single mobile phone business to property leasing, ecological chain products (such as smart wearables, smart health devices, etc.), and Web3-related businesses, such as digital currency operations. In 2024, the revenue composition shows that income from cryptocurrency operations accounts for 19.56% of total revenue, which demonstrates the company's achievements in diversification." The establishment of the RWA division is a move by the company to deepen its presence in the fintech sector, aiming to transform from a traditional hardware manufacturer into a comprehensive technology service enterprise. Coolpad's patents and technology accumulation in mobile operating systems (COOLOS), wireless communication protocols, 5G, and AI technology provide solid support for the RWA strategy. Felix stated, "Our mobile business has a natural synergy with the emerging Web3 business. For example, Coolpad's smartphones can serve as secure terminals for users to access and manage digital assets; the company's expertise in operating systems and software development can be used to create secure mobile platforms that integrate digital wallet and identity authentication functions." He further pointed out that with the in-depth layout in the AI field, future AI technology will empower Web3 business, providing users with smarter, more efficient, and secure services. Web3 Outlook: RWA Reshaping Value and Future Felix is confident in the RWA strategy, believing it has the potential to become a new growth engine. He shared: "As a member of the company's management team, I believe entering the RWA field has a strategic significance that can reshape the future development of Coolpad, and it is highly likely to become a new and strong growth engine for the company." Furthermore, Felix emphasized: "Actively embracing cutting-edge technologies such as Web3, AI, and blockchain will completely refresh the market's perception of the Coolpad brand, demonstrating our determination to be enterprising and embrace the future." The traditional mobile phone business industry is highly mature, while the digital economy has enormous potential. Coolpad has already achieved initial revenue results in the cryptocurrency business, and the RWA business has even broader imaginative space, which can not only unlock asset value but also has the potential to create a sustainable source of income. Looking towards the future of fintech and Web3, Felix stated: "I am personally very confident about the future of fintech and Web3. We are in the midst of a profound transformation driven by technology that will reshape the underlying logic of the entire business world in the future." He believes that Web3 builds a fairer, more transparent, and more efficient value internet through decentralized technology, and that RWA serves as a bridge connecting the digital world with the real economy. By tokenizing, it addresses the liquidity issues of traditional assets, achieving asset fragmentation and global transactions, thereby embodying inclusive finance. Felix shared: "We firmly believe that technological innovation is the core driving force for development. Entering the RWA field is not only for the development of the enterprise itself but also hopes to participate in and promote the construction of this new financial ecosystem, contributing to the progress of the industry and the development of society. We are honored to be part of this significant transformation and look forward to actively becoming pioneers in the future development." Conclusion: Coolpad Group opens up new growth paths Overall, Felix defined Coolpad Group's RWA strategy as a key step in its transformation from a traditional mobile communication company to a comprehensive technology service enterprise. Leveraging Hong Kong's policy and ecological advantages as a global Web3 hub, Coolpad Group has opened new growth pathways through technological innovation and asset value reassessment. In the future, the company will continue to solidify its mobile business, increase investments in RWA and Web3 infrastructure, and promote business innovation and ecological cooperation through the integration of AI and blockchain. Felix's presentation showcased Coolpad Group's ambition and vision in the digital economy era, with its RWA strategy not only representing a breakthrough for the enterprise but also a positive contribution to the future development of Web3.